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Ad Infinitum S2:E2 - "Hosts Are People Too" featuring Jordy Meiselas of MeidasTouch
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The world’s only podcast solely dedicated to audio ads is back with a new episode! Presenting Ad Infinitum Season 2, Episode 2 - "Hosts are People Too." Host Stew Redwine (Oxford Road’s VP of Creative Services) discusses the importance of advertisers keeping in mind the hosts' humanity on the other end of those talking points they’re sending over. He welcomes a real host and real person who’s at the top of his game but always looking to get better–Jordy Meiselas. Jordy’s one of the three Founders of the wildly popular MeidasTouch Network and co-host of The MeidasTouch Podcast. Join them as they break down four ads from BetterHelp which aired on some of the top sports podcasts. Which are better (and which need help)? “I know my audience better than anybody… as long as I can understand where the brand wants me to go with that message, I can find a perfect world to marry the two.” - Jordy Meiselas, co-Founder MeidasTouch Network, co-host The MeidasTouch Podcast
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159 episodes
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Manage episode 407913843 series 2928703
Content provided by PodcastOne. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by PodcastOne or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
The world’s only podcast solely dedicated to audio ads is back with a new episode! Presenting Ad Infinitum Season 2, Episode 2 - "Hosts are People Too." Host Stew Redwine (Oxford Road’s VP of Creative Services) discusses the importance of advertisers keeping in mind the hosts' humanity on the other end of those talking points they’re sending over. He welcomes a real host and real person who’s at the top of his game but always looking to get better–Jordy Meiselas. Jordy’s one of the three Founders of the wildly popular MeidasTouch Network and co-host of The MeidasTouch Podcast. Join them as they break down four ads from BetterHelp which aired on some of the top sports podcasts. Which are better (and which need help)? “I know my audience better than anybody… as long as I can understand where the brand wants me to go with that message, I can find a perfect world to marry the two.” - Jordy Meiselas, co-Founder MeidasTouch Network, co-host The MeidasTouch Podcast
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Similar to Media Roundtable
The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
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continue reading
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