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The Breadth of Consumer Spending During the Holiday Season

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Manage episode 192498916 series 1261350
Content provided by Merchant Method. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Merchant Method or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Consumer holiday spending spans occasions from early November through well after the New Year. You can make selling easier and more profitable by responding to the full breadth of consumer spending during the entire holiday season.

Show Notes:

  • The full, detailed chronological timeline of the holiday season
  • A consumer’s varying spending considerations along the holiday timeline
  • Examples of effective inspirational and aspirational fourth quarter marketing and merchandising
  • Effective real-time messaging that aligns seller retailing with shopper reality
  • Three steps to market and merchandise across the full breadth of consumer spending

For related resources visit merchantmethod.com

  continue reading

23 episodes

Artwork
iconShare
 
Manage episode 192498916 series 1261350
Content provided by Merchant Method. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Merchant Method or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Consumer holiday spending spans occasions from early November through well after the New Year. You can make selling easier and more profitable by responding to the full breadth of consumer spending during the entire holiday season.

Show Notes:

  • The full, detailed chronological timeline of the holiday season
  • A consumer’s varying spending considerations along the holiday timeline
  • Examples of effective inspirational and aspirational fourth quarter marketing and merchandising
  • Effective real-time messaging that aligns seller retailing with shopper reality
  • Three steps to market and merchandise across the full breadth of consumer spending

For related resources visit merchantmethod.com

  continue reading

23 episodes

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