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52 // Product launches

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Manage episode 322957180 series 2788171
Content provided by hello@museapp.com, Adam Wiggins, and Mark McGranaghan. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by hello@museapp.com, Adam Wiggins, and Mark McGranaghan or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

If you’ve built a great product, a launch is how the world can find out about it. Adam and Mark discuss the anatomy of a product launches, including creating a “moment” in your social graph; why you should decouple product releases from your marketing launch; and mechanics like waitlists, feature flags, and press. Plus: how sharing your work with the world strengthens your team identity.

Discuss this episode in the Muse community

Follow @MuseAppHQ on Twitter


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99 episodes

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52 // Product launches

Metamuse

50 subscribers

published

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Manage episode 322957180 series 2788171
Content provided by hello@museapp.com, Adam Wiggins, and Mark McGranaghan. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by hello@museapp.com, Adam Wiggins, and Mark McGranaghan or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

If you’ve built a great product, a launch is how the world can find out about it. Adam and Mark discuss the anatomy of a product launches, including creating a “moment” in your social graph; why you should decouple product releases from your marketing launch; and mechanics like waitlists, feature flags, and press. Plus: how sharing your work with the world strengthens your team identity.

Discuss this episode in the Muse community

Follow @MuseAppHQ on Twitter


Show notes

  continue reading

99 episodes

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