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371: Marketing’s Role In The Customer Experience featuring Shep Hyken, Customer Service and Experience Expert
Manage episode 372089106 series 3309052
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- Wording affecting the images customers have of a company.
- Delivering a good customer experience to leave clients talking about you – a powerful form of marketing.
- Convenience factor – what is it and how does it affect marketing a product?
- Managing customer experience to retain customers.
In this fascinating episode, Shep Hyken will explain how marketing plays a role in the customer experience.
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