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Google Right Side Ads - Monte Huebsch

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Manage episode 157375406 series 1219365
Content provided by Monte Huebsch. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Monte Huebsch or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Google gets 94% of its income from ad revenue. Google Guru Monte Huebsch pin points that as of March 2016, there were some changes in the format and location of these ads on desktop view. In a study conducted by Google itself, less than 15% of its users are clicking the ads on the right portion of the page. With this, the ads on the right hand side were removed. All ads can now be seen on top and at the bottom of search result pages. Learn more about the changes that Google has recently implemented with Monte. He also discussed how ads are positioned, how mobile devices changed the usual eye movement pattern of users and how it affects the click-through rate of the ads. Monte Huebsch - www.montehuebsch.com Aussieweb - www.aussieweb.com.au Aussieweb Conversion - www.aussiewebconversion.com
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6 episodes

Artwork
iconShare
 
Manage episode 157375406 series 1219365
Content provided by Monte Huebsch. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Monte Huebsch or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Google gets 94% of its income from ad revenue. Google Guru Monte Huebsch pin points that as of March 2016, there were some changes in the format and location of these ads on desktop view. In a study conducted by Google itself, less than 15% of its users are clicking the ads on the right portion of the page. With this, the ads on the right hand side were removed. All ads can now be seen on top and at the bottom of search result pages. Learn more about the changes that Google has recently implemented with Monte. He also discussed how ads are positioned, how mobile devices changed the usual eye movement pattern of users and how it affects the click-through rate of the ads. Monte Huebsch - www.montehuebsch.com Aussieweb - www.aussieweb.com.au Aussieweb Conversion - www.aussiewebconversion.com
  continue reading

6 episodes

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