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Content provided by Dean Jackson. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Dean Jackson or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
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Ep101: Johnny Hempen
Manage episode 209242509 series 1129423
Content provided by Dean Jackson. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Dean Jackson or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Today on the More Cheese Less Whiskers podcast we're talking with Johnny Hempen from Tacoma, Washington. I've known Johnny for several years, ever since he was a client of our real estate programs despite being a contractor, a painter.
He’s been in business for a long time, and we had a great conversation today about how to really maximize his experience, how to turn it into something that’s unique in the marketplace.
He's really a student of direct marketing and the 8 Profit Activators, and he has a real love for the before unit, the lead generation and getting people to think new thoughts and raise their hand.
He loves the idea of narrowing his focus and we ended up having a conversation about turning what he does to generate painting leads, into a competitive advantage for car dealerships.
You'll love how the conversation evolves to that point and the thinking process of elevating what it is you do, into something that’s beyond a commodity. Helping people actually achieve the result they're hoping to get.
If you can attach your product or service onto something they're already seeking, and they look at you as an advantage to achieving that, that's the big lesson here.
Show Links:Show TranscriptProfitActivatorScore.com
Want to be a guest on the show? Simply follow the 'Be a Guest' link on the left & I'll be in touch.
Download a free copy of the Breakthrough DNA book all about the 8 Profit Activators we talk about here on More Cheese, Less Whiskers...
254 episodes
Share
Manage episode 209242509 series 1129423
Content provided by Dean Jackson. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Dean Jackson or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Today on the More Cheese Less Whiskers podcast we're talking with Johnny Hempen from Tacoma, Washington. I've known Johnny for several years, ever since he was a client of our real estate programs despite being a contractor, a painter.
He’s been in business for a long time, and we had a great conversation today about how to really maximize his experience, how to turn it into something that’s unique in the marketplace.
He's really a student of direct marketing and the 8 Profit Activators, and he has a real love for the before unit, the lead generation and getting people to think new thoughts and raise their hand.
He loves the idea of narrowing his focus and we ended up having a conversation about turning what he does to generate painting leads, into a competitive advantage for car dealerships.
You'll love how the conversation evolves to that point and the thinking process of elevating what it is you do, into something that’s beyond a commodity. Helping people actually achieve the result they're hoping to get.
If you can attach your product or service onto something they're already seeking, and they look at you as an advantage to achieving that, that's the big lesson here.
Show Links:Show TranscriptProfitActivatorScore.com
Want to be a guest on the show? Simply follow the 'Be a Guest' link on the left & I'll be in touch.
Download a free copy of the Breakthrough DNA book all about the 8 Profit Activators we talk about here on More Cheese, Less Whiskers...
254 episodes
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Similar to More Cheese Less Whiskers
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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continue reading
Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Zapier’s CMO), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
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…
continue reading
Business tips for startups by proven entrepreneurs
…
continue reading
Welcome to the What’s Next! Podcast. I’ve met so many brilliant people as I traveled the globe and have had some fascinating conversations that I’ve wished had been recorded so I could share them with you - this podcast was a way for me to recreate those moments and let you in on some fantastic insights. My current conversations center around one objective: what's next for companies and individuals as they look to innovate and grow. I hope these conversations inspire you as much as they have ...
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continue reading
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continue reading
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