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Email Re-Engagement: Best Practices for Success
Manage episode 395059773 series 3357682
Did you know that the probability of selling to an existing customer is 60-70%, while the probability of selling to a new customer is only 5-20%? Developing an email re-engagement strategy can help rekindle lost relationships, recover revenue, and breathe new life into your customer base.
In this session, we’ll explore the importance of re-engaging your audience and revitalizing your email database. Get up-to-date on best practices for crafting compelling re-engagement campaigns that not only capture attention but also drive meaningful conversions.
Key Topics
- Why email re-engagement matters
- How to clean up your database to maintain a fresh audience
- Email segmentation tactics to rekindle interest
- Content and design tips to re-capture attention
- Timing and frequency of re-engagement campaigns
- Examples of successful re-engagement campaigns
- & more!
126 episodes
Manage episode 395059773 series 3357682
Did you know that the probability of selling to an existing customer is 60-70%, while the probability of selling to a new customer is only 5-20%? Developing an email re-engagement strategy can help rekindle lost relationships, recover revenue, and breathe new life into your customer base.
In this session, we’ll explore the importance of re-engaging your audience and revitalizing your email database. Get up-to-date on best practices for crafting compelling re-engagement campaigns that not only capture attention but also drive meaningful conversions.
Key Topics
- Why email re-engagement matters
- How to clean up your database to maintain a fresh audience
- Email segmentation tactics to rekindle interest
- Content and design tips to re-capture attention
- Timing and frequency of re-engagement campaigns
- Examples of successful re-engagement campaigns
- & more!
126 episodes
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