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TBWA Mcr Champions Two Wheels
Manage episode 378165256 series 3448076
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‘This is an example of why disruption works’
TBWA Manchester have spent the summer working on a campaign for British Cycling, which is the national governing body for the sport of cycling in Britain.
It’s a prestigious client for the city, so Cindy Simmons, Managing Director of the Manchester Publicity Association, caught up with Tom Holmes and Emily Adams from TBWA, to get insight into their pitch and details on the campaign itself.
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