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#17 - Insights Empowerment: Improving Efficiency, Reach and Influence

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Manage episode 336506087 series 3377566
Content provided by FlexMR. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by FlexMR or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

The MRX Lab podcast is back for a brand new season in 2021. In our first episode, we chat insights empowerment with FlexMR CEO, Paul Hudson. A 15+ year industry veteran, Paul explains how the modern pressures placed on research professionals are creating a strong need to find new ways of working.

We discuss the role of efficiency, reach and influence as key drivers of change and investigate creative tactics for overcoming common challenges. Paul highlights the role of video in research as a stand out method of activation, and identifies how empowerment moves data out of insights departments to underpin a customer-centric culture.

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Presented by: Chris Martin, CMO @ FlexMR (CJ_24K)

Featuring: Paul Hudson, CEO @ FlexMR (pd_hudson)

For more info on FlexMR, visit www.flexmr.net

Or connect via LinkedIn / Twitter / Facebook

  continue reading

59 episodes

Artwork
iconShare
 
Manage episode 336506087 series 3377566
Content provided by FlexMR. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by FlexMR or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

The MRX Lab podcast is back for a brand new season in 2021. In our first episode, we chat insights empowerment with FlexMR CEO, Paul Hudson. A 15+ year industry veteran, Paul explains how the modern pressures placed on research professionals are creating a strong need to find new ways of working.

We discuss the role of efficiency, reach and influence as key drivers of change and investigate creative tactics for overcoming common challenges. Paul highlights the role of video in research as a stand out method of activation, and identifies how empowerment moves data out of insights departments to underpin a customer-centric culture.

---

Presented by: Chris Martin, CMO @ FlexMR (CJ_24K)

Featuring: Paul Hudson, CEO @ FlexMR (pd_hudson)

For more info on FlexMR, visit www.flexmr.net

Or connect via LinkedIn / Twitter / Facebook

  continue reading

59 episodes

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