The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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#50 – A Filmmaker's Guide to Telling Impactful Stories
Manage episode 408271884 series 3377566
Content provided by FlexMR. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by FlexMR or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
As marketers, brand managers and insight professionals seek better ways to create emotional connections with audiences, video has long stood as an attractive, creative medium that commands attention. In this episode, we speak to Harry McGill, Co-Founder and Creative Director at McGill Productions, about what makes film and video such a powerful storytelling tool – and how the best in the business harness it.
We discuss what it takes to create an emotional, compelling and memorable story on screen, and what can be learnt from the process. We highlight the importance of audience understanding and the role of empathy building, as well as connecting narratives to tangible results. Listen now to find out more.
---
Presented by: Chris Martin, CMO @ FlexMR
Featuring: Harry McGill, Co-Founder & Creative Director @ McGill Productions
For more info on FlexMR, visit www.flexmr.net
Or connect via LinkedIn / Twitter / Facebook
55 episodes
Share
Manage episode 408271884 series 3377566
Content provided by FlexMR. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by FlexMR or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
As marketers, brand managers and insight professionals seek better ways to create emotional connections with audiences, video has long stood as an attractive, creative medium that commands attention. In this episode, we speak to Harry McGill, Co-Founder and Creative Director at McGill Productions, about what makes film and video such a powerful storytelling tool – and how the best in the business harness it.
We discuss what it takes to create an emotional, compelling and memorable story on screen, and what can be learnt from the process. We highlight the importance of audience understanding and the role of empathy building, as well as connecting narratives to tangible results. Listen now to find out more.
---
Presented by: Chris Martin, CMO @ FlexMR
Featuring: Harry McGill, Co-Founder & Creative Director @ McGill Productions
For more info on FlexMR, visit www.flexmr.net
Or connect via LinkedIn / Twitter / Facebook
55 episodes
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Similar to MRX Lab
The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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continue reading
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…
continue reading
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continue reading
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…
continue reading
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continue reading
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