))
Scott Kauffman steps down from Marcom
Archived series ("Inactive feed" status)
When?
This feed was archived on January 07, 2019 01:20 (
Why? Inactive feed status. Our servers were unable to retrieve a valid podcast feed for a sustained period.
What now? You might be able to find a more up-to-date version using the search function. This series will no longer be checked for updates. If you believe this to be in error, please check if the publisher's feed link below is valid and contact support to request the feed be restored or if you have any other concerns about this.
Manage episode 217611948 series 2417481
Content provided by Jamin Brazil. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jamin Brazil or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Scott Kauffman will step down from his role as Chairman and CEO of Marcom. He began his role in 2015 and after this transition, will continue as a member of the Board of Directors. A successor has not yet been named.
Nielsen adopts the advanced audience standards as developed by the Advanced Target Standards Group, a group of 12 major network programmers. The principles are aimed at bringing consensus to audience measurement.
New marketing research firm, Measure Protocol, is offering a blockchain based marketplace for data. They claim individuals are paid fairly and data usage is secure and transparent. Consumers get paid to complete surveys and connect data sources from their mobile and online devices. Researchers can then target specific populations with that data.
Ipsos announces that they have successfully completed the merger with GfKs 4 global divisions.
Catherine Gibbon joins Delineate as the CMO.
Tracy De Groose has been appointed to Executive Chair of Newsworks.
Arif Mumtaz takes on the role of Director of Data Analytics for Asia Pacific at Omnicom.
Maria Popova joins Delvinia as Director of Client Development. They are looking for 20 other members to join her in the effort to roll out Methodify, their automated MR platform.
FIND US ONLINE: www.happymr.com Facebook: https://www.facebook.com/pg/happymrxp Twitter: @happymrxp Instagram: @happymrxp LinkedIn: https://www.linkedin.com/company/happymarketresearch/
72 episodes
Share
