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234 - Back to Basics (Feat. Adir Traitel @Captain Credit)
Manage episode 378588250 series 2058447
Content provided by מוצרלה | Mozzarella- A Product Management Podcast. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by מוצרלה | Mozzarella- A Product Management Podcast or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
פז נפגשה עם אדיר טרייטל לדבר על האתגר בהנגשת מידע קשה לעיכול למשתמשים ואיך בקפטן קרדיט הם פיצחו את זה מתוך אמפתיה אמיתית למצבם הפיננסי של המשתמשים באפליקציה, וההבנה שיצירת אמון היא מרכיב מפתח במערכת היחסים. אדיר דיבר על השינוי שהם עשו במוצר מקצה לקצה כדי לאפשר למשתמשים להבין את מצבם הפיננסי (גם אם הוא עגום) ולפעול על מנת לשפר אותו מבלי לנטוש את המוצר. ----- מגישה בפרק: פז אביבי עריכה: תמר הלוי הלחנה: מיכאל ינטיס
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Manage episode 378588250 series 2058447
Content provided by מוצרלה | Mozzarella- A Product Management Podcast. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by מוצרלה | Mozzarella- A Product Management Podcast or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
פז נפגשה עם אדיר טרייטל לדבר על האתגר בהנגשת מידע קשה לעיכול למשתמשים ואיך בקפטן קרדיט הם פיצחו את זה מתוך אמפתיה אמיתית למצבם הפיננסי של המשתמשים באפליקציה, וההבנה שיצירת אמון היא מרכיב מפתח במערכת היחסים. אדיר דיבר על השינוי שהם עשו במוצר מקצה לקצה כדי לאפשר למשתמשים להבין את מצבם הפיננסי (גם אם הוא עגום) ולפעול על מנת לשפר אותו מבלי לנטוש את המוצר. ----- מגישה בפרק: פז אביבי עריכה: תמר הלוי הלחנה: מיכאל ינטיס
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Similar to מוצרלה | Mozzarella- A Product Management Podcast
Show notes are at https://stevelitchfield.com/sshow/chat.html
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