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My First Client as an Agency, How I Launched a Brand on Amazon to 40-Million in Sales in 6.5 years

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Manage episode 424283436 series 2807143
Content provided by Steven Pope. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Steven Pope or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Selling on Amazon is rough, being an agency is even harder.
Here's how my journey began
The first client I signed 6.5 years ago is still with me today
I got them off a LinkedIn post and within 48 hours they signed
They were stuck at 4k a month in sales
Within 90 days I got them to 83k a month in sales
Years later, they are doing 1-mil a month in sales
Here's how I did it:
A lot of catalog work
I loaded about 100 template files to Amazon in under 90 days for one brand.
Why? Because they had UPC issues, and 84 products to launch.
I cleared every single UPC issue (hijacked by the Chinese)
I registered 5 of their brands, build brand stores, and setup the SEO
I was almost in tears trying to fix the template issues and hired an assistant by week 2.
I really doubt I made money on this client in the first 90 days. But I gave it my heart and soul.
It's become a rallying cry for me. And this client has become a loyal part of my 400 brand portfolio.
Today I manage 800+ million on GMV on Amazon.
P.S. I had 0 design skills and made a brand store then shot a YouTube clip about how I made a brand store and it got 250,000 views on YT generating me more clients than any other activity I've ever done. If I can do it, so can you! (Make content)
#AmazonSales #EcommerceGrowth #AmazonSEO #PPCStrategies #MyAmazonGuy
→ Use Data Dive with code MAG for exclusive savings!
https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
-----------------------------------------------------------------------------------------
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction to My Amazon Guy
00:17 - Challenges Faced by Initial Client
00:43 - Strategies Implemented for Growth
01:16 - Client Success Story and Methodologies
01:49 - Offering Free Amazon Brand Audits
02:12 - Main Image Optimization and CTR Hack
02:41 - Importance of Traffic and Conversion
03:16 - Understanding Customer Avatar
03:30 - The Power of Specific Marketing
03:50 - Success of My Amazon Guy Agency
04:04 - Outro

Support the Show.

  continue reading

1219 episodes

Artwork
iconShare
 
Manage episode 424283436 series 2807143
Content provided by Steven Pope. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Steven Pope or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Selling on Amazon is rough, being an agency is even harder.
Here's how my journey began
The first client I signed 6.5 years ago is still with me today
I got them off a LinkedIn post and within 48 hours they signed
They were stuck at 4k a month in sales
Within 90 days I got them to 83k a month in sales
Years later, they are doing 1-mil a month in sales
Here's how I did it:
A lot of catalog work
I loaded about 100 template files to Amazon in under 90 days for one brand.
Why? Because they had UPC issues, and 84 products to launch.
I cleared every single UPC issue (hijacked by the Chinese)
I registered 5 of their brands, build brand stores, and setup the SEO
I was almost in tears trying to fix the template issues and hired an assistant by week 2.
I really doubt I made money on this client in the first 90 days. But I gave it my heart and soul.
It's become a rallying cry for me. And this client has become a loyal part of my 400 brand portfolio.
Today I manage 800+ million on GMV on Amazon.
P.S. I had 0 design skills and made a brand store then shot a YouTube clip about how I made a brand store and it got 250,000 views on YT generating me more clients than any other activity I've ever done. If I can do it, so can you! (Make content)
#AmazonSales #EcommerceGrowth #AmazonSEO #PPCStrategies #MyAmazonGuy
→ Use Data Dive with code MAG for exclusive savings!
https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG
-----------------------------------------------------------------------------------------
Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/
Follow us:
Twitter: https://twitter.com/myamazonguy
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Please subscribe to the podcast at: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Timestamps:
00:00 - Introduction to My Amazon Guy
00:17 - Challenges Faced by Initial Client
00:43 - Strategies Implemented for Growth
01:16 - Client Success Story and Methodologies
01:49 - Offering Free Amazon Brand Audits
02:12 - Main Image Optimization and CTR Hack
02:41 - Importance of Traffic and Conversion
03:16 - Understanding Customer Avatar
03:30 - The Power of Specific Marketing
03:50 - Success of My Amazon Guy Agency
04:04 - Outro

Support the Show.

  continue reading

1219 episodes

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