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How to Get the Buy in From Your Boss
Manage episode 380845277 series 3522901
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On this episode of the Natural Products Marketer...
Amanda gives you the 4-1-1 on how to get the buy in from your boss on new initiatives. Follow along as Amanda lays out the process she uses for identifying problems, creating solutions, and communicating the benefits to her employers. Your hosts also outline the best ways to approach your boss about a new idea. Can you say StoryBrand? This proven story formula can get a "yes" from any stakeholder. Listen and find out how.
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Grab the Get the Buy-in Framework in the Show Resources
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About Amanda Ballard
Amanda has worked in natural products marketing in the retail setting since 2016 and has a great understanding of the unique challenges and opportunities that retailers in this industry face. More than anything, she wants this industry to continue to boom and believes much of that success hinges on the ability of retailers to do well in their businesses and market their products effectively.
About Tina Smith
Since 2014, Tina has worked with multiple natural products businesses, discovering how to market their CBD products online, without having their payment processor shut them down, to letting customers talk about their health issues those products have helped them solve. She knows first hand how experts like you offer the best products and a superior customer experience, that is why she is committed to helping you find an easy way to grow your natural product business.
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