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872: Sonesta Hotels Marketing & Branding Goes For Personal Connections

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Manage episode 422238033 series 1167923
Content provided by No Vacancy Live. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by No Vacancy Live or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Last week at SonestaCon24 we had the chance to hear from Sonesta’s CBO Elizabeth Harlow and CMO Chris Trick about how the company will define itself to the consumer. We discuss giving their customers access to things you can’t buy with a relationship with Rolling Stone magazine, its rewards program and how they’re leveraging micro influencers.

  continue reading

1333 episodes

Artwork
iconShare
 
Manage episode 422238033 series 1167923
Content provided by No Vacancy Live. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by No Vacancy Live or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Last week at SonestaCon24 we had the chance to hear from Sonesta’s CBO Elizabeth Harlow and CMO Chris Trick about how the company will define itself to the consumer. We discuss giving their customers access to things you can’t buy with a relationship with Rolling Stone magazine, its rewards program and how they’re leveraging micro influencers.

  continue reading

1333 episodes

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