Using Permission-Based Asking with Your Donors and Securing Meetings

Nothing But Major Gifts

It’s the most intimidating part of fundraising: asking someone for a gift.

But that’s not the only thing that fundraisers need to ask for. They’re also requesting meetings, inviting people to give their time at events, and asking donors to share the personal driver that inspires their giving.

So, whatever your ask is for – how do you do it in a way that honors the donor as a partner in your mission?

We developed our Permission-Based Asking™model as a framework for more authentic dialogue. No more guessing what your donor is thinking or making assumptions about what’s going on for them. When you align with the donor throughout the conversation, you’re getting their buy-in before moving forward with an ask, so they’ll never be caught off guard.

Donors can and will give more, but they want to be asked. And they want to be asked in a way that’s honoring to them and acknowledges their personal desire to make a difference in the world.

Show Highlights: In this episode, you’ll learn about…

• How Permission-Based Asking™ works to build collaborative dialogue
• Strategies to practice and develop your asking skills in any context
• Results from Veritus clients who’ve used Permission-Based Asking with their donors

Veritus Group is passionate about partnering with you and your organization throughout your fundraising journey. We believe that the key to transformative fundraising is a disciplined system and structure, trusted accountability, persistence, and a bit of fun. We specialize in mid-level fundraising, major gifts, and planned giving, helping our clients to develop compelling donor offers and to focus on strategic leadership and organizational development. You can learn more about how we can partner with you at www.VeritusGroup.com.

Additional Resources:

• [Course] Making Effective Donor Asks
• [Blog] Permission-Based Asking: An Introduction
• [White Paper] How to Use Permission-Based Asking™ with Donors