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Coffee Culture and Equity with Don Carvajal Café
Manage episode 295267297 series 2801139
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“I was raised between my grandfather’s farm in the Dominican Republic and New York City. In DR, I witnessed how modern technology has made farmers steer away from traditional farming practices— the use of additives, pesticides, herbicides, and other harmful chemicals has increased. Living in New York City I’ve noticed that the demand for healthy food options and ethical/sustainable business practices has greatly increased. People want companies that care, and I don’t think that that is a hard demand to comply with. That is why I decided to create Don Carvajal Café. I want to change the way Coffee, in both its production and distribution, is perceived by strategically working against unethical practices that lead to deforestation, chemical runoff, and child labor— some of the very things coffee production is known for.” Founder, Hector Castillo Carvajal
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