Margaret Murphy, CEO and founder of Bold Orange, on what it takes to build a high-quality brand
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Faced with the disheartening prospect of a summer without corn dogs and slushies, 16-year-old Margaret Murphy decided to step up. With their father’s help, Murphy and her brothers spent the summer operating their town’s local drive-in for the owner, who was otherwise unavailable that season. It was her first crack at becoming an entrepreneur, Murphy says in this episode of Off the Record.
“We made enough (money) to pay ourselves,” says Murphy, now the CEO and founder of Bold Orange, a customer experience agency. “I made enough to buy my books in college, so that was the win.”
In this podcast, Murphy takes a deep dive into her career story, from the drive-in days all the way up to the creation of her own company, Bold Orange, in 2018. Listen to her chat with Kathy Robideau, market president and publisher of the Minneapolis/St. Paul Business Journal, and Dave Faust, president and CEO of Platinum Bank, to learn more about:
- How Murphy worked her way up within Carlson Companies — even after her initial rejection letter.
- Navigating the difficult conversations when it’s time to leave a job.
- What it’s like to integrate a small marketing firm into one of the area’s largest advertising agencies.
- The value of taking “an adult gap year” when trying to figure out where to go next.
- Murphy’s take on how to build a high-quality brand.
- Elements that make up a successful team — and what’s next for Bold Orange.
Leaders like Murphy understand the value of moving quickly and acting creatively, just like Platinum Bank. Learn more about business banking with a different kind of bank.
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38 episodes