It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
…
continue reading
Content provided by Gadget Flow Inc. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Gadget Flow Inc or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
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Episode 32 - Cid Carver talks about Lumen and how they raised $2,361,692 on Indiegogo
Manage episode 242843439 series 2087752
Content provided by Gadget Flow Inc. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Gadget Flow Inc or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Promote your Crowdfunding campaign or product on Gadget Flow today!
In this episode, Cid from Lumen goes through the strategy that helped them raise 7 figures on Indiegogo.
- Having a really strong pre-launch plan
- Defining the KPIs for reaching the goal within the first 24 hours
- Using paid marketing channels and influencers
- Create a beta user base
Useful Links:
Meet your host: Evan Varsamis - NYC based Entrepreneur, Founder / CEO at Gadget Flow Inc, Investor and Marketing Advisor at Qrator Ltd and contributor at Forbes, Inc, HuffPost and American Express Essentials. Sprint Crowdfunding Fund and Crowdreach advisor and speaker. His work has been featured on Mashable, The Next Web, Entrepreneur, Fortune, Forbes, and Web Summit.
38 episodes
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Manage episode 242843439 series 2087752
Content provided by Gadget Flow Inc. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Gadget Flow Inc or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Promote your Crowdfunding campaign or product on Gadget Flow today!
In this episode, Cid from Lumen goes through the strategy that helped them raise 7 figures on Indiegogo.
- Having a really strong pre-launch plan
- Defining the KPIs for reaching the goal within the first 24 hours
- Using paid marketing channels and influencers
- Create a beta user base
Useful Links:
Meet your host: Evan Varsamis - NYC based Entrepreneur, Founder / CEO at Gadget Flow Inc, Investor and Marketing Advisor at Qrator Ltd and contributor at Forbes, Inc, HuffPost and American Express Essentials. Sprint Crowdfunding Fund and Crowdreach advisor and speaker. His work has been featured on Mashable, The Next Web, Entrepreneur, Fortune, Forbes, and Web Summit.
38 episodes
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Similar to Official Gadget Flow Podcast
It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
…
continue reading
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…
continue reading
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