Social Sound Bite: Experience Is Marketers’ Top Challenge

On Brand with Nick Westergaard

On this week’s Social Sound Bite — recorded live at the KXIC studios in Iowa City — Jerry and I discussed the latest data from the State of Branding 2018. The report breaks down the biggest challenges marketers face. Topping that list once again is customer experience. Listen for the full sound bite and enjoy these useful links to the news, trends, and tips included in this week’s show.

Beyond the Sound Bite

• CX is Still Marketers’ Top Opportunity, but Social Outperformed Expectations Last Year (Marketing Charts).
• Remember, the Social Sound Bite is just the appetizer! On Mondays, we serve up a fresh new episode of the On Brand podcast.
• Thanks again to our sponsor Twenty20. Your source for on brand photography for your brand. You can get five photos with Twenty20’s one-week free trial at Twenty20.com/OnBrand.

Last but not least …

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Until next week, see you on the Internet!

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