How to Bring Finance Back to the Driver's Seat of Businesses Through Sustainable Community Building with Aspire Co-Founder and CMO Joel Leong (Call #119)

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1+ y ago 29:03

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Is community building really valuable to a fast-growing business? How do you ensure they contribute both to the company and the ecosystem’s bottom lines as well? Joel Leong, co-founder and CMO of Aspire, an all-in-one finance operating software for businesses, shares more about Entrepreneurs of SEA and CFO Connect, two community initiatives he has been leading, to answer these questions and share learnings on what it takes to bring value to communities as a B2B company.

He also shares learnings from four years as a leader with the company, from its early days to now having raised a US$100 million Series C in a bear market, being one of the top 10 fastest growing companies in Singapore, ranking as one of the top 50 high growth companies in APAC, two-time LinkedIn Top Startups listee (2021 and 2022), and most importantly serving more than 15,000 businesses in the region.

Transcript⁠ | ⁠YouTube⁠

Timestamps

(01:46) Building Startups in a Startup for Startups;

(07:18) B2B Community Case Study 1: Entrepreneurs of SEA;

(13:31) B2B Community Case Study 2: CFO Connect;

(18:29) Managing Community Initiatives;

(22:04) The Future of Aspire’s Communities;

(23:00) #MinuteMasterclass: Building Communities for B2B;

(24:08) #RapidFireRound;

About our guest

Joel Leong is a serial entrepreneur, having built an online marketplace for creators and group buying community in Singapore before joining Aspire, where he is co-founder and CMO.

Music:

⁠Neo Soul Hip Hop by Infraction⁠

⁠Trash Taste Background Music (Extended)⁠

The content of this podcast is for informational purposes only, should not be taken as legal, tax, or business advice or be used to evaluate any investment or security, and is not directed at any investors or potential investors in any ⁠Insignia Ventures⁠ fund.

172 episodes

#Business #Insignia Ventures Partners #Southeast Asia