Why to Ignore the Muse with Robert Greene

On Good Authority: Publishing the Book that Will Build Your Business

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1+ y ago 50:04

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Of all the interviews I've done, the one I'm asked about perhaps the most often is with the iconic Robert Greene.

This, of course, is not surprising. Greene is an icon in the writing world—as adored by rappers as he is by intellectual entrepreneurs for his meticulously researched tomes on power, seduction, narcissism and more.

What is surprising is what he revealed in this interview—namely, that traditional publishers don't do anything to support authors, why podcast promotion is so important and how listening to "the muse" while you write is one of the worst things you can do.

Please soak in this re-release as much as you can. It contains GOLD.

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