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Chris Do: What Marvel Comics and Star Trek can teach us about brand building

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Manage episode 300243790 series 2754111
Content provided by Ross Drakes. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Ross Drakes or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Highlights from the conversation:

  • In the comic book world, there are thousands of characters but only a handful rise above. My theory is they've done a better job of telling their story. We can identify with them.
  • Great characters have a strong story. Their strengths and their weaknesses are almost mirror opposites of each other.
  • Perfect is boring. Perfect is inauthentic. Perfect is unrelatable
  • People do not fall in love with corporations. They fall in love with personality
  • Our purpose in life is to find our true voice and be comfortable with that
  • When you have your story, you have to think about – I stand for these things and I stand against these things

More about Chris Do

Chris Do is a loud introvert, an Emmy award-winning designer and director, CEO and founder of The Futur—an online education platform that teaches people how to make a living doing what they love.

Mr. Do has given talks and conducted workshops on: Marketing, Sales, Negotiations, Pricing & Budgeting, Mindset, Content Marketing, Community Building, and Personal Branding.

He has taught Sequential design for 15 years at the Art Center College of Design. Additionally, he has lectured all over the world including: Entrepreneurs’ Organization, Adobe MAX, Digital Design Days, Awwwards, The Design Conference, Birmingham Design Festival, Creative South, AIGA national conference, Motion Conference, MIT, Bend Design Conference, VMA Design Conference, Graphika Manila, Create Philippines, Rise Up Summit, RGD Design Thinkers, Cal Arts, LA Art Institute, Otis College of Design, UCLA, MGLA, CSUN, Post Production World, Adobe Video World and SDU.

Find Chris here: Website | LinkedIn | YouTube | Instagram

Show Notes

People:

Companies and organisations:

Miscellaneous:

How can you help?

There are four ways you can help us out.

  1. Give us your thoughts. Rate the podcast and leave a comment.
  2. Share this as far and wide as you can - tell your friends, family and colleagues about us (caveat: if you own a family business, these may all be the same people)
  3. Tell us how we can create a better podcast - tell us what you liked, didn’t like, or what you’d like to hear more (or less) of
  4. Tell us who you’d like to hear on the podcast. Suggest someone that you think we should interview.

One More Question is a podcast by Nicework, a purpose-driven company helping people who want to make a dent in the world by building brands people give a shit about.

One of the things we do best is ask our clients the right questions. This podcast came about because we want to share some of the best answers we have heard over the last 13 years. We talk to significant creators, experts and communicators we encounter and share useful insights, inspiration, and facts that make us stop and take note as we go about our work.

Hosted by our founder Ross Drakes.

Subscribe iTunes, Spotify, Stitcher, Google Podcasts

Music by: @dcuttermusic / http://www.davidcuttermusic.com

To listen to previous episodes go to https://nwrk.co/omq.

If you enjoyed this episode, please leave a review and share it with your friends.

  continue reading

82 episodes

Artwork
iconShare
 
Manage episode 300243790 series 2754111
Content provided by Ross Drakes. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Ross Drakes or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Highlights from the conversation:

  • In the comic book world, there are thousands of characters but only a handful rise above. My theory is they've done a better job of telling their story. We can identify with them.
  • Great characters have a strong story. Their strengths and their weaknesses are almost mirror opposites of each other.
  • Perfect is boring. Perfect is inauthentic. Perfect is unrelatable
  • People do not fall in love with corporations. They fall in love with personality
  • Our purpose in life is to find our true voice and be comfortable with that
  • When you have your story, you have to think about – I stand for these things and I stand against these things

More about Chris Do

Chris Do is a loud introvert, an Emmy award-winning designer and director, CEO and founder of The Futur—an online education platform that teaches people how to make a living doing what they love.

Mr. Do has given talks and conducted workshops on: Marketing, Sales, Negotiations, Pricing & Budgeting, Mindset, Content Marketing, Community Building, and Personal Branding.

He has taught Sequential design for 15 years at the Art Center College of Design. Additionally, he has lectured all over the world including: Entrepreneurs’ Organization, Adobe MAX, Digital Design Days, Awwwards, The Design Conference, Birmingham Design Festival, Creative South, AIGA national conference, Motion Conference, MIT, Bend Design Conference, VMA Design Conference, Graphika Manila, Create Philippines, Rise Up Summit, RGD Design Thinkers, Cal Arts, LA Art Institute, Otis College of Design, UCLA, MGLA, CSUN, Post Production World, Adobe Video World and SDU.

Find Chris here: Website | LinkedIn | YouTube | Instagram

Show Notes

People:

Companies and organisations:

Miscellaneous:

How can you help?

There are four ways you can help us out.

  1. Give us your thoughts. Rate the podcast and leave a comment.
  2. Share this as far and wide as you can - tell your friends, family and colleagues about us (caveat: if you own a family business, these may all be the same people)
  3. Tell us how we can create a better podcast - tell us what you liked, didn’t like, or what you’d like to hear more (or less) of
  4. Tell us who you’d like to hear on the podcast. Suggest someone that you think we should interview.

One More Question is a podcast by Nicework, a purpose-driven company helping people who want to make a dent in the world by building brands people give a shit about.

One of the things we do best is ask our clients the right questions. This podcast came about because we want to share some of the best answers we have heard over the last 13 years. We talk to significant creators, experts and communicators we encounter and share useful insights, inspiration, and facts that make us stop and take note as we go about our work.

Hosted by our founder Ross Drakes.

Subscribe iTunes, Spotify, Stitcher, Google Podcasts

Music by: @dcuttermusic / http://www.davidcuttermusic.com

To listen to previous episodes go to https://nwrk.co/omq.

If you enjoyed this episode, please leave a review and share it with your friends.

  continue reading

82 episodes

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