The Barcode with Paul McEnroe

Outstanding Life with the Motivational Cowboy

Join us on this episode of the Outstanding Life Podcast as we delve into the extraordinary life of Paul McEnroe, the brilliant mind behind the barcode technology that has revolutionized the way we interact with products in our daily lives. In his book, 'The Barcode', McEnroe takes us on a captivating journey through his experiences as a technologist and his unexpected transition into the world of cattle ranching. During his illustrious career at IBM, McEnroe spearheaded the development of the Universal Product Code (UPC) and the accompanying barcode scanning technology that has now become an integral part of the retail industry. As we celebrate the barcode's 50-year anniversary, McEnroe sets the record straight on the fascinating backstory of its creation, providing both a layman's explanation of its selection and an in-depth technical analysis in the appendix. Beyond his groundbreaking contributions to the technological landscape, McEnroe's passion for equestrian pursuits and ranching in California's Santa Ynez Valley adds a unique dimension to his remarkable life. A former president and state director of the Santa Barbara County Cattlemen's Association, McEnroe's dedication to preserving the heritage of the land earned him the prestigious title of Vaquero of the Year in 2022. Buy Paul's book "The Barcode" https://www.amazon.com/Barcode-Created-Worlds-Ubiquitous-Technologies/dp/B0CBTW2WM5 PODCAST ‘Outstanding Life’ HOST The Motivational Cowboy - Johnny D. (John Dmytryszyn) WEBSITE https://www.MotivationalCowboy.com/podcast/ SOUNDCLOUD PODCAST https://soundcloud.com/outstandinglifepodcast iTUNES APPLE PODCAST https://itunes.apple.com/us/podcast/outstanding-life-with-the-motivational-cowboy/id1410576520?mt=2 SPOTIFY PODCAST https://open.spotify.com/show/4OFNmM9Rv9jNA0gQMPv8XU STITCHER https://www.stitcher.com/s?fid=389557&refid=stpr YOUTUBE https://www.youtube.com/watch?v=tttQkLT7SfE&list=PL1Jmeb31MqLiNLxcnufzmCCca3HGH20Rj&index=2&t=0s SUPPORT with PAYPAL https://www.paypal.me/motivationalcowboy LISTEN for FREE to ‘Outstanding Life’ PODCAST with Johnny D. the Motivational Cowboy on iTunes, Spotify, SoundCloud, Stitcher, YouTube & other major platforms and stations. Now with Over 1 Million Listeners! Motivational Speaker, John Dmytryszyn (Johnny D) has developed a strong brand as “The Motivational Cowboy”. He impacts audiences across the country with his message of “Living the Outstanding Life”, helping to change lives by reshaping thoughts about Image, Attitude, Focus and Consistency. His podcast is the latest in a long list of platforms that allows him to reach people. Among his most notable accomplishments is a 2nd Grammy consideration for his recently released spoken word CD “Time to Stand Out!”. https://www.MotivationalCowboy.com