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Sherianne James of EssilorLuxottica
Manage episode 404688582 series 3555956
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Throughout her career, Sherianne James has worked with household brands, including some of the most recognized brands in the world. As chief marketing officer and senior vice president of Wholesale Marketing at EssilorLuxottica North America, Sherianne works with the most recognized brands in our industry. Join us to learn more about the importance of growing recognized, trusted brands – including your own.
About the guest: Sherianne James is an accomplished leader with over 25 years of marketing experience. She leads EssilorLuxottica's combined commercial marketing efforts across North America, including both its eyewear and lens brands.
Sherianne started her career at Kraft Foods, where she managed several iconic consumer brands such as Kraft Singles. After Kraft, she led the marketing organization of Black & Decker Small Appliances. She came into the optical industry by way of Transitions, leading the marketing organization through the integration with Essilor and eventually becoming CMO of Essilor of America in 2017. Sherianne has been a board member of The Vision Council since 2018 and has been named twice to Vision Monday's "Most Influential Women in Optical" list.
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