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Customer-Led Growth, Consistency and Doing the Unscalable, with Jeremy Parker
Manage episode 417062323 series 3369302
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Jeremy Parker, co-founder of Swag.com and the innovative mind behind Swag Space, joins us on "Peer Effect" to share his journey of reshaping the promotional products industry. With a knack for pivoting and scaling businesses strategically, Jeremy has navigated Swag.com from its inception to its acquisition by Custom Ink, and beyond into new ventures.
His approach to understanding customer needs and adapting to market demands exemplifies the agility required in today’s fast-paced business environment.
In this episode, we delve into:
- Jeremy's experiences in scaling Swag.com and his strategic insights into customer engagement and market penetration.
- The evolution of his role from a hands-on startup founder to CEO, and his recent shift back to founder with Swagspace.
- Practical advice for entrepreneurs on maintaining resilience, adapting strategies, and truly listening to what customers need.
Discover more about Jeremy Parker’s work at Swag Space or follow him on LinkedIn for more exciting insights.
More from James:
Connect with James on LinkedIn or at peer-effect.com
Chapters
1. Customer-Led Growth, Consistency and Doing the Unscalable, with Jeremy Parker (00:00:00)
2. Revolutionizing Swag Industry Through Innovation (00:00:02)
3. Identifying Target Customers Through Conversations (00:08:23)
4. Consistency and Customer Conversations (00:17:19)
5. Scaling a Startup (00:21:02)
6. Finding Your Unique Path in Business (00:31:36)
115 episodes
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