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#033 | Google Analytics 4 | Smarketer Performance Marketing Podcast

2y ago 53:50

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Content provided by Performance Online Marketing | Smarketer Podcast. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Performance Online Marketing | Smarketer Podcast or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Am 16. März 2022 versetzte Google die Marketingwelt in Aufruhr: das Upgrade auf Google Analytics 4 wird zur Pflicht. Wer bis zum 1. Juli 2023 nicht wechselt, kann keine weiteren Daten erfassen - wenig später wird die Vorgängerversion Universal Analytics sogar ganz abgeschaltet. Wie Du darauf reagierst, was Google Analytics 4 besser - und auch noch weniger gut - macht, erfährst du alles in diesem Podcast. Viel Spaß! 👉 ||| PERSONEN ||| Thorsten Abrahamczik - Senior Webanalyst & SEO Manager bei Smarketer | Daniel Tschirschwitz - Teamlead IT bei Smarketer | Eric Hinzpeter - Teamlead Content Marketing bei Smarketer | https://bit.ly/3UyPIJC 👉 ||| Wir helfen dir beim Umstieg auf Google Analytics 4! Kostenlos anfragen: https://bit.ly/podcast-ga4

… continue reading

51 episodes

#Business #Performance Online Marketing Smarketer

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#033 | Google Analytics 4 | Smarketer Performance Marketing Podcast

Performance Online Marketing | Smarketer Podcast

published 2y ago

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MP3•Episode home

Content provided by Performance Online Marketing | Smarketer Podcast. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Performance Online Marketing | Smarketer Podcast or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Am 16. März 2022 versetzte Google die Marketingwelt in Aufruhr: das Upgrade auf Google Analytics 4 wird zur Pflicht. Wer bis zum 1. Juli 2023 nicht wechselt, kann keine weiteren Daten erfassen - wenig später wird die Vorgängerversion Universal Analytics sogar ganz abgeschaltet. Wie Du darauf reagierst, was Google Analytics 4 besser - und auch noch weniger gut - macht, erfährst du alles in diesem Podcast. Viel Spaß! 👉 ||| PERSONEN ||| Thorsten Abrahamczik - Senior Webanalyst & SEO Manager bei Smarketer | Daniel Tschirschwitz - Teamlead IT bei Smarketer | Eric Hinzpeter - Teamlead Content Marketing bei Smarketer | https://bit.ly/3UyPIJC 👉 ||| Wir helfen dir beim Umstieg auf Google Analytics 4! Kostenlos anfragen: https://bit.ly/podcast-ga4

… continue reading

51 episodes

#Business #Performance Online Marketing Smarketer

All episodes

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