))
S3 EP4: Why Media Companies Should Avoid the Lowest Common Denominator
Manage episode 339413127 series 3320541
Content provided by Adam Ryan, A Workweek Friend, Adam Ryan, and A Workweek Friend. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Adam Ryan, A Workweek Friend, Adam Ryan, and A Workweek Friend or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Is low signal content really the answer for follower engagement? Adam Ryan has some strong feelings around playing to the lowest common denominator. Find out more.
Adam gets straight into a subject all media companies should be talking about. In this 5-minute episode he talks clickbait, creating content with one person in mind, and how negative signaling and the lowest common denominator go hand-in-hand.
You’ll also hear Adam’s take on vanity metrics and why they clash with Workweek’s values.
Follow Adam on Twitter:https://twitter.com/AdamRy_n and sign up to the Perpetual newsletter, where he dives deeper into subscription models: https://workweek.com/brand/perpetual
And if you love listening to Media Moves, please leave me a 5-star review on Rate My Podcast: https://ratethispodcast.com/mediamoves
Thank you so much!
Adam is the CEO of Workweek, producing amazing podcasts. Find out more, visit: www.workweek.com
63 episodes
Share
