01: Meet Your Host & Quick Wins to Get Started

Pet Marketing Unleashed Podcast

Have you ever felt like your pet business isn’t quite where you want it to be?

You’re putting in the work, but the results aren’t what you expected. Maybe you’ve been working on your branding, posting on social media, and running your business day in and day out, but it feels like something’s missing. You’re exhausted, juggling too much, and no matter what you try, the stress just keeps piling up.

Can you relate?

Have you ever found yourself wondering, "Is this it? Am I missing something critical in my business?" Or maybe you're just looking for ways to work smarter, not harder, and make your business truly shine.

We get it. We’ve been there, too. That’s why we started The Pet Marketing Unleashed Podcast!

Running a pet service business in a saturated market isn’t easy, and it can feel overwhelming trying to stand out and balance it all. In this kickoff episode, I'm opening up about my journey in the pet industry, why I felt compelled to start this podcast and four practical tips you can use right away to boost your pet business.
In this episode, you’ll learn:

• The #1 secret to standing out in a crowded pet industry: We’ll walk you through how to find and showcase your unique selling proposition.
• The key mistake most pet businesses make with their online presence (and how to fix it fast for better consistency across platforms).
• How to reduce customer questions and improve client communication using a simple tweak on your website’s FAQ section.
• The truth about burnout: The importance of spotting it early and some steps you can take today to avoid spiraling into overwhelm.

Ready to start building a more streamlined, stress-free business?

Tune in now to get the practical insights and actionable tips you can start implementing right away. And don’t forget to grab our FREE Burnout Solutions Guide to help you navigate business ownership without the overwhelm!

Links mentioned:

• Read the episode blog for more info: https://www.petmarketingunleashed.com/01
• Grab the FREE Burnout Solutions Guide: https://www.petmarketingunleashed.com/burnout
• Connect with us on Instagram: https://www.instagram.com/petmarketingunleashed
• Join our FREE FB Community: https://www.facebook.com/groups/unleashedpetpreneurs
• Pet Marketing Unleashed Website: https://www.petmarketingunleashed.com

Chapters

1. Introduction and welcome to the first episode (00:00:00)

2. Mikaela introduces herself and her background (00:00:34)

3. Explanation of why they started a podcast (00:02:17)

4. What to expect from the podcast (00:04:20)

5. Introduction to quick wins for pet businesses (00:05:00)

6. Tip #1: Clarify your unique selling proposition (USP) (00:06:19)

7. Tip #2: Audit your online presence (00:07:41)

8. Tip #3: Create an FAQ section on your website (00:08:34)

9. Tip #4: Address burnout before it gets worse (00:11:15)

10. Recap of the four tips (00:14:00)