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Licensing vs Collabs w Pamela Bebry and Olivia Combemale
Manage episode 421987014 series 3561524
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In this episode of the Pixel Retentive Podcast, Carl is joined by guests Pamela Bebry and Olivia Combemale to explore the intricacies of licensing versus collaborations in the creative industry. They delve into the differences, legal considerations, strategies, and the emerging opportunities within Web3 and the metaverse.
What You'll Learn:
- The key differences between traditional licensing models and brand collaborations
- Legal considerations crucial to successful collaborations
- Effective strategies for establishing brand partnerships
- Opportunities and potentials within Web3 and the metaverse for brand collaborations
In this Episode:
We explored the evolving landscape of traditional licensing versus brand collaborations. Diving into the legal intricacies of collaborations, from intellectual property rights to brand alignment and the need for clear goals and finding partners with similar audiences to boost customer loyalty and meet strategic aims.
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