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Tripledot Studios' Akin Babayigit On Understanding The Business Behind Great Games

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Manage episode 417338064 series 2953271
Content provided by PGbiz Podcast. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by PGbiz Podcast or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Great games start with a great understanding of gaps in the industry and the factors that play a pivotal role in predicting profitability. This week, we welcome a guest with a keen eye for both and a sixth sense for high-potential startups. Akin Babayigit, Co-Founder and President of Tripledot Studios joins our hosts, Peggy Anne Salz and Brian Baglow. The business side of games is baked into Akin's DNA—a talent that helped him build Tripledot from the ground up and go on to effectively scout out and scale lucrative studios like Dream Games and Luna Labs Limited. In this episode, he shares pages from his playbook on recognizing the signs of commercial success in a specific title and tells Peggy and Brian the specific data points that are most crucial to the decision-making process at Tripledot. Tune into the show for his insights into the unique opportunities for app marketers in Turkey and advice to embrace the new science of performance marketing.

**Chapters**

00:00 - Intro

01:55 - Akin's background

07:52 - How Tripledot stands out

14:39 - Signs that a game will be a success

28:01 - Market conditions in Turkey

35:18 - Embrace the new science of performance marketing

42:15 - Favourite games Q&A

  continue reading

115 episodes

Artwork
iconShare
 
Manage episode 417338064 series 2953271
Content provided by PGbiz Podcast. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by PGbiz Podcast or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Great games start with a great understanding of gaps in the industry and the factors that play a pivotal role in predicting profitability. This week, we welcome a guest with a keen eye for both and a sixth sense for high-potential startups. Akin Babayigit, Co-Founder and President of Tripledot Studios joins our hosts, Peggy Anne Salz and Brian Baglow. The business side of games is baked into Akin's DNA—a talent that helped him build Tripledot from the ground up and go on to effectively scout out and scale lucrative studios like Dream Games and Luna Labs Limited. In this episode, he shares pages from his playbook on recognizing the signs of commercial success in a specific title and tells Peggy and Brian the specific data points that are most crucial to the decision-making process at Tripledot. Tune into the show for his insights into the unique opportunities for app marketers in Turkey and advice to embrace the new science of performance marketing.

**Chapters**

00:00 - Intro

01:55 - Akin's background

07:52 - How Tripledot stands out

14:39 - Signs that a game will be a success

28:01 - Market conditions in Turkey

35:18 - Embrace the new science of performance marketing

42:15 - Favourite games Q&A

  continue reading

115 episodes

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