422 Manuscript to Market: Launching Your Book with Agent Kathleen Kerr

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422 Manuscript to Market: Launching Your Book with Agent Kathleen Kerr

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In this episode of the Writing at the Red House podcast, Kathi Lipp is joined by her literary agent and close friend, Kathleen Kerr, as they tackle the ins and outs of launching a book successfully. Kathleen, who has been part of Kathi’s publishing journey, provides valuable insights on the agent’s role in a book’s life cycle, from pre-launch strategizing to sustaining long-term interest and sales.

Listeners will learn:

• The importance of pre-orders and early marketing strategies.

• How to identify and invest in key marketing resources.

• The difference between launch day success and long-term sustainability.

• Practical tips for authors navigating both traditional and self-publishing avenues.

Whether you’re an aspiring author or a seasoned writer, this episode is packed with actionable advice to help you bring your book into the world successfully.

Kathi’s Favorite Things:

The Collective
Susy Flory
Tonya Kubo
Kathleen Kerr

Links and Resources:

Writing at the Red House Collective

Sabbath Soup

Alive Literary Agency

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Meet Your Hosts

Kathi Lipp

Author, Speaker, Writing at the Red House Creator and CEO

Kathi Lipp is the host of the Clutter Free Academy podcast, the Writing at the Red House podcast, and the bestselling author of The Husband Project, Clutter Free, Ready for Anything, and An Abundant Place. She and her husband, Roger, live in the mountains of northern California, where they run the Red House Writing Retreats.

Over the past 10 years, Kathi has helped hundreds of people increase their platform through teaching and coaching. She is a frequent teacher at writer’s conferences and has helped countless authors and speakers find their audiences.

Kathi’s desire to help fellow speakers and authors avoid the mistakes she made, increase their confidence, and be the person God made them to be inspired her creation of Communicator Academy. Her newest adventure is The Red House, where she offers writer’s retreats and Writers in Residence events. Learn more about the Red House at https:writingattheredhouse.com

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Kathleen Kerr

Literary Agent

Kathleen believes in writers. With long experience in amplifying authors’ messages, she has the passion and expertise to come alongside writers as they hone their ideas and navigate a changing publishing landscape. She’s always on the lookout for the bold voices that are shaping conversations in today’s culture.

Kathleen graduated from Calvin College in Grand Rapids, Michigan, with degrees in French and English. She now lives with her husband, Noah, and their two daughters in Oregon’s Willamette valley. She can usually be found reading, camping, and creating chaos in the kitchen.

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