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27. What is ROAS? How to Maximize your Return on POD Ad Spend
Manage episode 344119510 series 3189260
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ROAS stands for return on ad spend—a marketing metric that measures the amount of revenue your business earns for each dollar it spends on advertising. Knowing your ROAS helps you determine whether or not you are making a profit. In this week’s PODcast, Thomas Gentleman and Aidan Kessel discuss ROAS and how to maximize it.
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