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Acércate A Tu Cliente Usando El Valor Vitalicio Del Cliente

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Manage episode 406186696 series 1028207
Content provided by JesusHoyos and Jesus Hoyos. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by JesusHoyos and Jesus Hoyos or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Hablamos de técnicas para acercarte más a tus clientes y optimizar tus estrategias de manejo de clientes usando el customer lifetime value / valor vitalicio del cliente. Invitado: Alexandre Chaves https://www.linkedin.com/in/alexandre... Temas: **Introducción al Valor Vitalicio del Cliente:** Entiende qué es el valor vitalicio del cliente (LTV) **Como usar el LTV en todo el ciclo de relacionamiento del cliente:** Exploramos como usar el LTV para entender mejor a tu audiencia **Como Maximizar el LTV:** Recomendaciones para aumentar el valor vitalicio de tus clientes, desde la personalización hasta la retención. RFM: La herramienta de las 3 mediciones. https://www.youtube.com/watch?v=kUyOh... Podcast: https://podcast.cx2advisory.com/ CX2Advisory: https://www.cx2advisory.com/ Solvis https://www.solvisconsulting.com/ #podcastdecrm #conversacionesdecrm
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248 episodes

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Manage episode 406186696 series 1028207
Content provided by JesusHoyos and Jesus Hoyos. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by JesusHoyos and Jesus Hoyos or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Hablamos de técnicas para acercarte más a tus clientes y optimizar tus estrategias de manejo de clientes usando el customer lifetime value / valor vitalicio del cliente. Invitado: Alexandre Chaves https://www.linkedin.com/in/alexandre... Temas: **Introducción al Valor Vitalicio del Cliente:** Entiende qué es el valor vitalicio del cliente (LTV) **Como usar el LTV en todo el ciclo de relacionamiento del cliente:** Exploramos como usar el LTV para entender mejor a tu audiencia **Como Maximizar el LTV:** Recomendaciones para aumentar el valor vitalicio de tus clientes, desde la personalización hasta la retención. RFM: La herramienta de las 3 mediciones. https://www.youtube.com/watch?v=kUyOh... Podcast: https://podcast.cx2advisory.com/ CX2Advisory: https://www.cx2advisory.com/ Solvis https://www.solvisconsulting.com/ #podcastdecrm #conversacionesdecrm
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248 episodes

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