How Putting Strategy Before Tactics Changes Client Interaction

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strategy before tactics

John Interviews Todd Laire

Todd Laire

My guest for this week’s episode of the Consulting Spark podcast is Todd Laire, CEO and founder of Laire Group Marketing out ofMatthews, NC.

Laire and his team provide inbound marketing services for their clients that include responsive website design, content marketing, lead nurturing and demand generation services. Laire Group, Inc. formed in 2006, has grown steadily every year since and has worked with more than 100 businesses nationwide. The agency is a HubSpot Silver Certified Agency Partner.

What You’ll Learn

How a passion for video production turned into a career in marketing
What Laire Group Marketing specializes in
Why finding a niche is important for an agency’s success
Why you need to prioritize strategy over tactics
How putting strategy before tactics changes the way you engage with clients
Why the Duct Tape Marketing Consultant Network is so valuable
Why a career in marketing can be so rewarding

Where to Get More Information

Learn more about Laire Group Marketing.
Subscribe to the Laire Group Marketing blog.
Connect on Facebook.
Follow on Twitter.
Connect on LinkedIn.
Find a Duct Tape Marketing Network Consultant.

Like this show? Click on over and give us a review on iTunes, please!

The post How Putting Strategy Before Tactics Changes Client Interaction appeared first on Duct Tape Marketing Consultant.

11 episodes

#Business #Duct Tape Marketing Consultant