Bobbie Racette’s inclusivity-first platform is revolutionizing the $455 trillion gig economy

Power of Why with Naomi Haile

I had $300 in my pocket after I got laid off, and now my business is valued at $22 million.

In the midst of losing her job, Bobbie Racette set out to build a platform that would economically empower others. As the Founder and CEO of Virtual Gurus, this Cree-Metis champion for Indigenous and 2SLGBTQIA+ communities is doing just that through her inclusivity-first talent and services solution.

Today, Bobbie, recently named Canada’s Indigenous Entrepreneur of the Year, works with a 150-person-strong team to champion marginalized groups, setting a new business standard rooted in community impact.

We caught up with Bobbie to talk about approaching the right investors for your business, staying true to yourself, and taking your power back.

This episode is for you if:

• You’ve recently lost your job
• You want to create a meaningful diversity strategy
• You’re struggling to raise money for your business
• You believe economic empowerment is critical for equity

Connect with Bobbie

• Virtual Gurus’ Website: thevirtualgurus.com
• Ask Betty’s Website: askbetty.io
• Virtual Gurus’ Twitter: @virtual_gurus
• Bobbie’s Twitter: @bobbie_racette
• Virtual Gurus’ Instagram: @virtual_gurus
• Bobbie’s LinkedIn: Bobbie Racette

Connect with Naomi

• Website: naomihaile.com
• Instagram: @naomiahaile
• Twitter: @naomiathaile
• LinkedIn: Naomi Haile

This episode is brought to you in collaboration with Invest Ottawa. We teamed up to produce this special series in celebration of AccelerateOTT, Ottawa’s flagship entrepreneurial conference.

Visit www.accelerateott.ca to learn more.