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Making the Most of Podcast Appearances with Brandy Whalen of Kitcaster

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Manage episode 419568310 series 3237790
Content provided by Jan Richardson and Global Results Communications. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jan Richardson and Global Results Communications or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

My guest today is Brandy Whalen, the co-founder of Kitcaster, a podcast booking agency, where she is also the resident story craft guru. Here, she shares how she helps her clients craft their stories to share on podcasts and how to build authority and credibility through the medium.


Key Takeaways:

- How to craft your story

- The importance of prep work

- How to get booked on podcasts


Episode Timeline:

1:05 Is that a corgi in the Kitcaster logo?

3:00 How Kitcaster gets people booked onto podcasts

4:20 Is guest rehash a problem?

7:30 Common mistakes that people make when appearing on podcasts.

10:30 How Brandy develops a client's story

13:30 The nuts and bolts of a story craft session

17:20 The importance of customer stories

19:40 Podcast hosts absolutely must do prep work.

21:20 Building authority and credibility on podcasts

22:45 Tod needs some help with his personal brand.


This episode’s guest:

• Brandy Whalen

Kitcaster's website resources page


Subscribe and leave a 5-star review:

https://pod.link/1496390646

Contact Us!

• Join the conversation by leaving a comment!

• Follow us on Facebook, Twitter, Instagram, and LinkedIn!

Thanks for listening!



Hosted on Acast. See acast.com/privacy for more information.

  continue reading

237 episodes

Artwork
iconShare
 
Manage episode 419568310 series 3237790
Content provided by Jan Richardson and Global Results Communications. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jan Richardson and Global Results Communications or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

My guest today is Brandy Whalen, the co-founder of Kitcaster, a podcast booking agency, where she is also the resident story craft guru. Here, she shares how she helps her clients craft their stories to share on podcasts and how to build authority and credibility through the medium.


Key Takeaways:

- How to craft your story

- The importance of prep work

- How to get booked on podcasts


Episode Timeline:

1:05 Is that a corgi in the Kitcaster logo?

3:00 How Kitcaster gets people booked onto podcasts

4:20 Is guest rehash a problem?

7:30 Common mistakes that people make when appearing on podcasts.

10:30 How Brandy develops a client's story

13:30 The nuts and bolts of a story craft session

17:20 The importance of customer stories

19:40 Podcast hosts absolutely must do prep work.

21:20 Building authority and credibility on podcasts

22:45 Tod needs some help with his personal brand.


This episode’s guest:

• Brandy Whalen

Kitcaster's website resources page


Subscribe and leave a 5-star review:

https://pod.link/1496390646

Contact Us!

• Join the conversation by leaving a comment!

• Follow us on Facebook, Twitter, Instagram, and LinkedIn!

Thanks for listening!



Hosted on Acast. See acast.com/privacy for more information.

  continue reading

237 episodes

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