PR for Humans - Mike Sergeant + James Gordon-MacIntosh

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Manage episode 204452245 series 2287824
By Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio streamed directly from their servers.
Mike speaks to James Gordon-MacIntosh of Hope&Glory PR - a consumer brand and lifestyle agency. What's the meaning of PR? What's the difference really between corporate PR and consumer PR? Which campaigns cut through? It's all here in a fascinating conversation.

24 episodes available. A new episode about every 7 days averaging 27 mins duration .