Artwork

Content provided by HatchMark Studio. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by HatchMark Studio or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Player FM - Podcast App
Go offline with the Player FM app!

9: Digital Ad Strategies: What Are They & Where Do I Start with Joni Claerbout

56:36
 
Share
 

Manage episode 397448597 series 3517738
Content provided by HatchMark Studio. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by HatchMark Studio or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Send us a Text Message.

The world of digital marketing is always evolving and the tactics available can seem completely overwhelming. Omnichannel what? What is OTT vs Pre-Roll? How do digital and traditional ad buy strategies work together? How much should I be spending on my ads - and how much of my overall marketing budget should be dedicated to digital?
Don't know where to start? We've got you. In this episode, we sit down with Joni Claerbout of Regal Media Team to talk all things digital strategy and break down the who, what, where, and why.

  continue reading

Chapters

1. 9: Digital Ad Strategies: What Are They & Where Do I Start with Joni Claerbout (00:00:00)

2. Media Ad Buying and Targeting Techniques (00:00:03)

3. Demystifying Digital Marketing With Transparency (00:07:05)

4. The Power of Omni Channel Marketing (00:15:37)

5. Google's Advertising Tactics (00:23:55)

6. Geo-Fencing, Pre-Roll Video, and Streaming (00:30:24)

7. Streaming Audio and Advertising Budget Overview (00:43:07)

8. Promoting Open House and Podcast Reviews (00:55:10)

21 episodes

Artwork
iconShare
 
Manage episode 397448597 series 3517738
Content provided by HatchMark Studio. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by HatchMark Studio or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Send us a Text Message.

The world of digital marketing is always evolving and the tactics available can seem completely overwhelming. Omnichannel what? What is OTT vs Pre-Roll? How do digital and traditional ad buy strategies work together? How much should I be spending on my ads - and how much of my overall marketing budget should be dedicated to digital?
Don't know where to start? We've got you. In this episode, we sit down with Joni Claerbout of Regal Media Team to talk all things digital strategy and break down the who, what, where, and why.

  continue reading

Chapters

1. 9: Digital Ad Strategies: What Are They & Where Do I Start with Joni Claerbout (00:00:00)

2. Media Ad Buying and Targeting Techniques (00:00:03)

3. Demystifying Digital Marketing With Transparency (00:07:05)

4. The Power of Omni Channel Marketing (00:15:37)

5. Google's Advertising Tactics (00:23:55)

6. Geo-Fencing, Pre-Roll Video, and Streaming (00:30:24)

7. Streaming Audio and Advertising Budget Overview (00:43:07)

8. Promoting Open House and Podcast Reviews (00:55:10)

21 episodes

All episodes

×
 
Loading …

Welcome to Player FM!

Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.

 

Quick Reference Guide