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Mastering Market Segmentation and Value-Based Pricing I Mark Stiving
Manage episode 422419979 series 2362343
How can product managers blend pricing strategy, market segmentation, and portfolio?
Mark Stiving, Pragmatic Institute Instructor and pricing expert, offers practical advice to help product professionals elevate their pricing strategies and deliver value for customers. In this interview, Mark shares his extensive knowledge and unique perspective on how companies can leverage pricing as a powerful tool for business growth.
For detailed takeaways, show notes, and more, visit www.pragmaticinstitute.com/resources/podcasts
#ProductManagement #ProductPricing
Pragmatic Institute is the global leader in Product, Data, and Design training and certification programs for working professionals. Learn more at www.pragmaticinstitute.com
421 episodes
Manage episode 422419979 series 2362343
How can product managers blend pricing strategy, market segmentation, and portfolio?
Mark Stiving, Pragmatic Institute Instructor and pricing expert, offers practical advice to help product professionals elevate their pricing strategies and deliver value for customers. In this interview, Mark shares his extensive knowledge and unique perspective on how companies can leverage pricing as a powerful tool for business growth.
For detailed takeaways, show notes, and more, visit www.pragmaticinstitute.com/resources/podcasts
#ProductManagement #ProductPricing
Pragmatic Institute is the global leader in Product, Data, and Design training and certification programs for working professionals. Learn more at www.pragmaticinstitute.com
421 episodes
All episodes
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