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161. Balancing Creativity & Reality in Product Development (w/Josefina Tous Bercovich)
Manage episode 375441483 series 2693308
Content provided by Product Coffee. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Product Coffee or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In this episode, we dive deep with Josefina Tous Bercovich from Vinoly, as she walks us through the intricate dance of product development. From understanding the client's idea and conducting market research to navigating technical constraints and continuously testing and iterating ideas, Josefina highlights the importance of striking the right balance. Listen in to gain insights on the value of user research, the necessity of being flexible and adaptable, and why sometimes, following your gut is the best approach to take. Whether you’re a product manager, a developer, or an entrepreneur, this episode is packed with valuable lessons and key takeaways that can help you navigate the challenges of product development.
Follow us on LinkedIn, Instagram, or X & check out our website @ productcoffeepodcast.com ☕️
190 episodes
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Manage episode 375441483 series 2693308
Content provided by Product Coffee. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Product Coffee or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In this episode, we dive deep with Josefina Tous Bercovich from Vinoly, as she walks us through the intricate dance of product development. From understanding the client's idea and conducting market research to navigating technical constraints and continuously testing and iterating ideas, Josefina highlights the importance of striking the right balance. Listen in to gain insights on the value of user research, the necessity of being flexible and adaptable, and why sometimes, following your gut is the best approach to take. Whether you’re a product manager, a developer, or an entrepreneur, this episode is packed with valuable lessons and key takeaways that can help you navigate the challenges of product development.
Follow us on LinkedIn, Instagram, or X & check out our website @ productcoffeepodcast.com ☕️
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It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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