Artwork

Content provided by Erin Alexander. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Erin Alexander or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Player FM - Podcast App
Go offline with the Player FM app!

Create An Effective Marketing Funnel and Content Strategy for Product-based Businesses with Ruthie Sterrett

43:25
 
Share
 

Manage episode 374467850 series 2803059
Content provided by Erin Alexander. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Erin Alexander or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In this episode of the Product Powerhouse podcast, we have a special guest, Ruthie Sterrett, the founder of The Consistency Corner, a content management agency for small business owners.

Ruthie shares her expertise in content strategy and marketing, with a background in corporate retail marketing for over 15 years, Ruthie has developed a systematic approach to building successful content strategies. She discusses the importance of consistency and offers valuable tips on attracting, nurturing, and converting audiences through your long-form content. From quarterly content planning to utilizing different platforms effectively, Ruthie's insights are sure to empower entrepreneurs looking to elevate their marketing game.

Key topics and takeaways:

  • Mapping out campaign themes for product-based businesses
  • Long form content for attracting new customers and nurturing existing ones
  • Committing to a consistency that can be maintained
  • Repurposing long form content into other formats

Connect with Ruthie Sterrett:
Website
Podcast
Instagram

10 Ways to Get More Eyes on Your Business

Support the Show.

Connect with Erin:
Product Powerhouse Community
Instagram
DIY Shopify Course
Product Powerhouse Website

  continue reading

168 episodes

Artwork
iconShare
 
Manage episode 374467850 series 2803059
Content provided by Erin Alexander. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Erin Alexander or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In this episode of the Product Powerhouse podcast, we have a special guest, Ruthie Sterrett, the founder of The Consistency Corner, a content management agency for small business owners.

Ruthie shares her expertise in content strategy and marketing, with a background in corporate retail marketing for over 15 years, Ruthie has developed a systematic approach to building successful content strategies. She discusses the importance of consistency and offers valuable tips on attracting, nurturing, and converting audiences through your long-form content. From quarterly content planning to utilizing different platforms effectively, Ruthie's insights are sure to empower entrepreneurs looking to elevate their marketing game.

Key topics and takeaways:

  • Mapping out campaign themes for product-based businesses
  • Long form content for attracting new customers and nurturing existing ones
  • Committing to a consistency that can be maintained
  • Repurposing long form content into other formats

Connect with Ruthie Sterrett:
Website
Podcast
Instagram

10 Ways to Get More Eyes on Your Business

Support the Show.

Connect with Erin:
Product Powerhouse Community
Instagram
DIY Shopify Course
Product Powerhouse Website

  continue reading

168 episodes

All episodes

×
 
Loading …

Welcome to Player FM!

Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.

 

Quick Reference Guide