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12 Ways to Promote Your Product-Business Without Social Media

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Manage episode 358014082 series 2803059
Content provided by Erin Alexander. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Erin Alexander or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In episode 146 of the Product Powerhouse Podcast we are discussing marketing strategies outside of social media. The episode is aimed at business owners who feel overwhelmed by the amount of content they need to create for social media. The host highlights the importance of diversifying marketing strategies to mitigate the risk of relying solely on one platform. She recommends growing email lists as the most important marketing strategy and emphasizes the importance of knowing the target audience and creating resources that they will use. The host speaks from her own experience and how she was able to take time off from social media and still make sales by diversifying her marketing strategies.
We'll talk about...

  • why you should diversify your marketing efforts
  • how to determine where you should be marketing your business
  • the number on marketing strategy that everyone should be using (Spoiler alert: its email!)
  • Types of marketing that are really effective for product-based business owners

Support the Show.

Connect with Erin:
Product Powerhouse Community
Instagram
DIY Shopify Course
Product Powerhouse Website

  continue reading

168 episodes

Artwork
iconShare
 
Manage episode 358014082 series 2803059
Content provided by Erin Alexander. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Erin Alexander or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In episode 146 of the Product Powerhouse Podcast we are discussing marketing strategies outside of social media. The episode is aimed at business owners who feel overwhelmed by the amount of content they need to create for social media. The host highlights the importance of diversifying marketing strategies to mitigate the risk of relying solely on one platform. She recommends growing email lists as the most important marketing strategy and emphasizes the importance of knowing the target audience and creating resources that they will use. The host speaks from her own experience and how she was able to take time off from social media and still make sales by diversifying her marketing strategies.
We'll talk about...

  • why you should diversify your marketing efforts
  • how to determine where you should be marketing your business
  • the number on marketing strategy that everyone should be using (Spoiler alert: its email!)
  • Types of marketing that are really effective for product-based business owners

Support the Show.

Connect with Erin:
Product Powerhouse Community
Instagram
DIY Shopify Course
Product Powerhouse Website

  continue reading

168 episodes

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