Elevate Your Product Strategy Game

Product Voices

In this episode of Product Voices, Gayatri Diwan, a seasoned product leader, joins to discuss product strategy and its importance in product management.

She emphasizes that product strategy should answer three important questions:

1. Why the product is needed
2. Who it is being built for, and
3. What it aims to achieve.

Gayatri also shares her seven-step plan for creating a product strategy:

1. Who is your customer?
2. What is the problem statement?
3. What is the impact and benefit to the customer with supporting data?
4. What is the ideal state? What does good look like?
5. What is our criteria for success and how will we measure our success metrics?
6. What are the core product tenets or principles?
7. What are the key pillars and themes we want to invest in?

Throughout the conversation, Gayatri stresses the significance of involving the right stakeholders, having a shared understanding of the problem, and aligning with them for success.

Learn more at ProductVoices.com/gayatridiwan.

Chapters

1. Elevate Your Product Strategy Game (00:00:00)

2. Introduction to Product Voices podcast (00:00:02)

3. Introduction to Product Strategy and its Importance (00:00:37)

4. Guest Introduction: Gayatri D. - Seasoned Product Leader (00:02:30)

5. Importance of Product Strategy in Achieving the Vision (00:04:08)

6. The Three W's of Product Strategy: Why, Who, and What (00:05:15)

7. Data-Driven Impact for Customer Benefit (00:07:39)

8. The Importance of Product Principles and Tenets (00:09:00)

9. Product Strategy as a Team Sport and Continuous Journey (00:10:19)

10. Watchouts in Developing Product Strategy (00:13:54)

11. Engaging the right people and shared understanding of the problem. (00:14:36)

12. Controversial aspect of the strategy. (00:15:47)

13. Importance of Strategy and Execution in Business (00:15:59)

14. Involving Cross-Functional Teams in Product Strategy (00:17:32)

15. AI's Impact on Product Strategy and Development (00:19:30)

16. Key Differences in Product Management and AI/ML Models (00:21:02)

17. Advice for Product Managers and Leaders (00:23:03)

18. Wrapping up and Thanking the Listeners (00:26:40)