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Balancing Authenticity and Commercial Objectives in B2B Events with Corey Bruins of e.Republic
Manage episode 433062787 series 3591821
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In this episode of Production Value Matters, host Matthew Byrne is joined by Corey Bruins, the Director of California Events & Programs for Government Technology at e.Republic.
Join them as they discuss:
- The importance of authenticity in B2B events
- How authenticity can create meaningful experiences for attendees
- Balancing commercial objectives with human connection
- Infusing hybrid events with a genuine sense of community
- The importance of perception and how attendees' feelings about the event can shape their experience
- And more!
Corey Bruins is the Director of California Events & Programs for Government Technology at e.Republic, the nation’s leading publishing, research, event, and new media company focused on state and local government and education. He has over a decade of experience in event planning and operations, and is also an Events Producer for Clear Consulting. In 2020, Corey founded Bol, a high-quality grain-bowl business.
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Production Value Matters: The Business Event Podcast is handcrafted by our friends over at: fame.so
Check out our three most downloaded episodes:
Check out our three most downloaded episodes:
- Measuring Value in Your Events: Insights from Jodi Collen, Director of Meetings and Events at Great Clips
- Educating Clients and Managing Expectations in Event Production with Fransiska Weckesser
- The Intersection of Event Planning and Psychology with Victoria Matey of Matey Events
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