Branding and Marketing Strategies to Attract Your Audience, Keep Their Attention and Have Fun Doing It!

Real Talk for the Non-Profit Event Pro

In this episode, your host Amy Milne gets real with Taylor Shanklin, Graphic Design On-Demand Founder & CEO of Barlele and Creative Shizzle. She is an expert in marketing & growth strategy servicing both the corporate and non-profit sectors for over 15 years. Taylor kicks things off by giving us a branding vs. marketing 101 which is the lesson we didn't know we needed (or maybe we did know but were too afraid to ask!). She shares her go-to marketing tactics and a hot tip about engaging on other people's social media accounts to build relationships. In one of our favourite moments, Taylor talks about why she started Creative Shizzle and that while Canva is her love language, it shouldn't be everybody's. Taylor is the shizzle and we know you're gonna love her as much as we do!
Make sure you check out how Barlele and Creative Shizzle can help you with your branding and marketing. To connect with Taylor directly, you can message her on LinkedIn or Instagram.
”Branding is getting their attention in the first place and then marketing is keeping the conversation going and keeping their attention on a consistent basis.” – Taylor Shanklin
Connect with us:

• Beyond Fundraising Inc: https://www.startingbeyond.com/
• LinkedIn: https://www.linkedin.com/in/amy-milne-8946791/
• Instagram:
  • https://www.instagram.com/milneamyr/
  • https://www.instagram.com/startbeyond/

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