Transforming traditions with Daniel Bracken

Retail Therapy

Joining us on Retail Therapy is Daniel Bracken, CEO at Michael Hill. Daniel has steered Michael Hill through transformative changes with his extensive background in retailing, fashion, and brand development. With over 25 years of experience managing some of the world’s most iconic brands, he has brought a fresh perspective to one of the most esteemed names in the jewellery retail sector.

This episode explores:

• Daniel’s career journey and motivation to join the jewellery sector
• Strategies for operating in different international markets
• Innovations introduced to enhance customer experience online and in-store
• Balancing innovation with maintaining Michael Hill's brand heritage
• Daniel's vision for Michael Hill's growth over the next five years

To learn more about what we do at the ARA, head to retail.org.au.

ABOUT THE ARA: The Australian Retailers Association is the oldest, largest and most diverse national retail body. We represent a $420 billion sector that employs more than 1.4 million Australians and is the largest private sector employer in the country. As Australia’s peak retail body, representing more than 120,000 retail shop fronts and online stores, the ARA informs, advocates, educates, protects and unifies our independent, national and international retail community.