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Ep 102: How Money Ads Catch Your Attention

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Manage episode 361361004 series 3469418
Content provided by Mike Kojonen. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Mike Kojonen or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

We’re bombarded with ads each day in all forms of media. But have you ever taken a closer look at these messages?

If we unpack some of these headlines and ads a little bit more, we’re able to clearly understand what emotions they’re trying to elicit. More importantly, we can figure out what companies are trying to sell us.

Here is some of what you’ll learn on this show:

  • What is meant by ‘invest like the 1%’? (1:49)
  • Tactics used to try and sell you something to help you invest more successfully. (3:19)
  • How advertisers tap into the emotion of the stock market. (6:42)
  • Some messaging Mike has seen a lot of and why it caught his attention. (10:21)
  • Should you take Social Security early to help pay off your house? (14:36)

For more, visit us online: http://principalpreservationservices.com

  continue reading

149 episodes

Artwork
iconShare
 
Manage episode 361361004 series 3469418
Content provided by Mike Kojonen. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Mike Kojonen or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

We’re bombarded with ads each day in all forms of media. But have you ever taken a closer look at these messages?

If we unpack some of these headlines and ads a little bit more, we’re able to clearly understand what emotions they’re trying to elicit. More importantly, we can figure out what companies are trying to sell us.

Here is some of what you’ll learn on this show:

  • What is meant by ‘invest like the 1%’? (1:49)
  • Tactics used to try and sell you something to help you invest more successfully. (3:19)
  • How advertisers tap into the emotion of the stock market. (6:42)
  • Some messaging Mike has seen a lot of and why it caught his attention. (10:21)
  • Should you take Social Security early to help pay off your house? (14:36)

For more, visit us online: http://principalpreservationservices.com

  continue reading

149 episodes

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