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15| Machine Learning and Ethics: James Green of Magnetic

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Archived series ("Inactive feed" status)

When? This feed was archived on July 08, 2018 22:12 (6y ago). Last successful fetch was on April 11, 2018 12:04 (6y ago)

Why? Inactive feed status. Our servers were unable to retrieve a valid podcast feed for a sustained period.

What now? You might be able to find a more up-to-date version using the search function. This series will no longer be checked for updates. If you believe this to be in error, please check if the publisher's feed link below is valid and contact support to request the feed be restored or if you have any other concerns about this.

Manage episode 181123744 series 98647
Content provided by Rise Radio: The Fintech Podcast. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Rise Radio: The Fintech Podcast or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Have you ever found yourself on a retailer’s website, eyeing a new tennis racquet or pair of headphones then the next day been reading another website and seen that same exact tennis racket or pair of headphones advertised to you? Well, that’s what Magnetic does - they harness big data and digital behavior to personalize the customer browsing experience, including retargeting and predictive marketing.

James, their CEO, has a lot to say in this interview about big data from ethics and advertising to cultural differences and how those dictate legislation between countries and continents. We get a little political, a little philosophical, and you, listeners, will get very informed and up-to-speed on what’s happening at the intersection of data, marketing and machine learning.

  continue reading

18 episodes

Artwork
iconShare
 

Archived series ("Inactive feed" status)

When? This feed was archived on July 08, 2018 22:12 (6y ago). Last successful fetch was on April 11, 2018 12:04 (6y ago)

Why? Inactive feed status. Our servers were unable to retrieve a valid podcast feed for a sustained period.

What now? You might be able to find a more up-to-date version using the search function. This series will no longer be checked for updates. If you believe this to be in error, please check if the publisher's feed link below is valid and contact support to request the feed be restored or if you have any other concerns about this.

Manage episode 181123744 series 98647
Content provided by Rise Radio: The Fintech Podcast. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Rise Radio: The Fintech Podcast or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Have you ever found yourself on a retailer’s website, eyeing a new tennis racquet or pair of headphones then the next day been reading another website and seen that same exact tennis racket or pair of headphones advertised to you? Well, that’s what Magnetic does - they harness big data and digital behavior to personalize the customer browsing experience, including retargeting and predictive marketing.

James, their CEO, has a lot to say in this interview about big data from ethics and advertising to cultural differences and how those dictate legislation between countries and continents. We get a little political, a little philosophical, and you, listeners, will get very informed and up-to-speed on what’s happening at the intersection of data, marketing and machine learning.

  continue reading

18 episodes

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