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RSPA Trusted Advisor Ep. 87: Marketing Myths, Mistakes & Mastery

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Manage episode 412955185 series 3568999
Content provided by rspatrustedadvisor. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by rspatrustedadvisor or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

n Episode 87 of “The Trusted Advisor,” the RSPA marketing team of Chris Arnold (Director of Marketing & Strategic Partnerships), Ayana Scriven (Marketing Communications Manager), and Jim Roddy (President & CEO) discuss marketing myths, mistakes, and mastery.

“The Trusted Advisor,” powered by the Retail Solutions Providers Association (RSPA), is an award-winning content series designed specifically for retail IT VARs and software developers. Our goal is to educate you on the topics of leadership, management, hiring, sales, and other small business best practices. For more insights, visit the RSPA blog at www.GoRSPA.org.

The RSPA is North America’s largest community of VARs, software developers, vendors, and distributors in the retail, restaurant, grocery, and cannabis verticals. The mission of the RSPA is to accelerate the success of its members in the retail technology ecosystem by providing knowledge and connections. The organization offers education, hotlines for legal, security, sales, and business advice, industry advocacy, and discounts on other services to assist members with becoming and remaining successful. RSPA is most well-known for its signature events, RetailNOW and Inspire, which provide face-to-face learning and networking opportunities. Learn more by visiting www.GoRSPA.org.

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100 episodes

Artwork
iconShare
 
Manage episode 412955185 series 3568999
Content provided by rspatrustedadvisor. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by rspatrustedadvisor or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

n Episode 87 of “The Trusted Advisor,” the RSPA marketing team of Chris Arnold (Director of Marketing & Strategic Partnerships), Ayana Scriven (Marketing Communications Manager), and Jim Roddy (President & CEO) discuss marketing myths, mistakes, and mastery.

“The Trusted Advisor,” powered by the Retail Solutions Providers Association (RSPA), is an award-winning content series designed specifically for retail IT VARs and software developers. Our goal is to educate you on the topics of leadership, management, hiring, sales, and other small business best practices. For more insights, visit the RSPA blog at www.GoRSPA.org.

The RSPA is North America’s largest community of VARs, software developers, vendors, and distributors in the retail, restaurant, grocery, and cannabis verticals. The mission of the RSPA is to accelerate the success of its members in the retail technology ecosystem by providing knowledge and connections. The organization offers education, hotlines for legal, security, sales, and business advice, industry advocacy, and discounts on other services to assist members with becoming and remaining successful. RSPA is most well-known for its signature events, RetailNOW and Inspire, which provide face-to-face learning and networking opportunities. Learn more by visiting www.GoRSPA.org.

  continue reading

100 episodes

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